What is International Immersion?

International immersion is an integral part of the PGDM (Executive), a full-time AICTE approved and AACSB accredited 15-month program at IMT Ghaziabad, aimed at high-performing professionals with work experience.

The immersion, in association with leading business schools across the world, helps the participants develop a global perspective. The 4-6 week Global Career Accelerator (GCA) is held with specific customization focus, at one of IMTs European partners.

An IMT Ghaziabad spokesperson told OneYearMBA.co.in that as per the structure of the PGDM Executive program, the students spend one term with the partner institution as part of their curriculum.

The students gained awareness about the highly competitive business scenario in Europe– how various European companies (majorly Swedish) function to stay ahead of the competition.

The students of the previous batch had been to EM Normandie, France, IESEG School of Management, Paris and Copenhagen Business School, Denmark.

Asked about the experiences of the students at the immersion, the spokesperson said they found it to be “an excellent opportunity to get exposure on international business settings, They are able to better understand and appreciate the diversity of consumer groups.

“They are able to build up an understanding of the global marketing environment and learn different approaches to handle employee performance,’ she added.

About the students’ key learnings or takeaways, she talked about data visualization using Tableau, a data analytics and visualization tool. They also learn about expanding into international markets, that is, market entry strategies, competitive matrix, market attractiveness, stages of globalization etc.

The students gained awareness about the highly competitive business scenario in Europe– how various European companies (majorly Swedish) function to stay ahead of the competition. They also received fair learning on major corporate entities such as Ericsson, IKEA and Volvo.

The students are awarded scores while participating in the immersion modules. Asked if any changes or improvements were being contemplated in the immersion programs, she replied in the negative. “The immersion program in the current form is best suited to the program architecture. We are not contemplating any changes,’ she added.

Alumni Views on the International Immersion 

IMT PGDM Executive alum Vineet Sreedharan, currently leads the Business Process Re-engineering and Knowledge Management verticals in the IT department at Trident Group, a billion dollar textile conglomerate.

“The immersion program is a game changer as it provides an experience of living a culture that was hitherto unknown to us. Apart from broadening our understanding of the world around us, it also teaches us various facets of cross-cultural collaboration and connects with technologies and practices that are still to be implemented large scale in our country”

He has an overall work experience of 6.5 years with a special focus on strategizing and implementing digital transformation projects, describes the international immersion as the “cherry on top for the 1.5-year course”.

“It was an approximately 40-day program as part of the international immersion term and thanks to IMT’s strong network and partnership with the best B-schools in the world, we managed to visit a fantastic business school called EM Normandie, in Normandy, France,” he said.

“Six courses were included in the program, which included cross-cultural visits to important places in and around Normandy such as Etretat and Mont Saint-Michel. Since the costs were included in the course fee and IMT helped take care of the Visa and stay formalities, it helped us a lot during the travel and transition to an international environment,” he added.

“The course was well structured and taught by eminent faculty from the school. There were well-placed breaks in between, which allowed us the opportunity to explore a few more countries around France, such as Spain, Belgium and Netherlands,” he said.

Asked about his favourite course in the international immersion, Vineet said two courses practically stood out. These were Brand Management by Prof Olivier Kovarski, Director of Executive Education & Associate Professor in Marketing and ‘Doing Business in Europe’ by Prof Eleonore Mendel, lecturer in Intercultural Marketing and Management and a Consultant in cross-cultural marketing.

Asked about the takeaways from the immersion experience, he said, “The immersion program is a game changer as it provides an experience of living a culture that was hitherto unknown to us. Apart from broadening our understanding of the world around us, it also teaches us various facets of cross-cultural collaboration and connects with technologies and practices that are still to be implemented large scale in our country.”

“For example, we got to witness the best of eco-friendly transport such as the large scale preference for cycles at Bruges and Amsterdam and the best implementation of smart cities through the use of smart cards at Barcelona,” he said.

Vineet said the exposure to international students and working methods “changed our understanding and helped us appreciate the importance of several things. These include punctuality–how Europeans treated time as money and how essential it is to be on time at the right venue in the right manner.

“Secondly, the work-life balance–how necessary it is to close work so that adequate time could be spent at home with loved ones. Thirdly, environment consciousness-reducing wastage and promoting environment-friendly ways to commute,” he added.

Asked about what advice he would give to students to make the best use of international immersion, he said, “Keep all inhibitions aside and fully soak yourself in the international immersion program, it is always worth it. And a word of caution. Respect the country’s rules as well as give equal importance to learn too, as there would always be a lot of takeaways that you gain.”

For MBA aspirants and current students, his message is to be “A constant learner lifelong and constantly upgrade your skills. Technology is adapting at a fast pace and we must learn to keep up with it.

“You have to keep networking with people, share your knowledge and help them through good deeds as a way of giving back to the world.

Alumni Views on the PGDM Executive Program

Vineet Sreedharan, endorses the program for three reasons.

First, for the “wonderfully structured course curriculum”, secondly for the affordability of the program, which included one international term and thirdly, for “a fantastic faculty team and alumni network.”

Another alum, Piyush Singh, Chief Manager, Credit cards at Kotak Mahindra Bank, was in the PGDM Executive, Marketing & Information Technology 2012-13 batch.

He regrets that the international immersion facility was not there at that time, but is full of praise for the program.

Prior to enrolling for the program, Piyush, who had completed his B Tech. Production Engineering from National Institute of Technology, Surat in 2003-07, had worked as Associate System Engineer, IBM Global Services and as Senior analyst at Cerillion Technologies.

After completing PGDM, he joined ICICI bank through campus placement. About why he chose the one year program and IMT, Ghaziabad he said, “Preparing for MBA, I got decent CAT scores and looked at various options in the market. A few of my friends had done the two-year program at IMT and liked it. Since I had 5 years of work experience, a two-year program (mainly for those without work experience) would not have been suitable for me. So I chose the one year program.

“It is academically well designed, very intensive and a really good learning experience. Apart from studies, there were plenty of extra-curricular activities. I enjoyed the time spent over there and made good friends,” he added.

“It is a good opportunity for people looking to diversify their job. If you have some 5 plus years’ experience, it will help in changing over to a different work profile. You can go into the management stream and increase your salary compensation as well,” he added.

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It is designed as a platform where the executives will be able to develop the skills needed for leadership roles in their functional domain with a global orientation.

Both the alumni as well as international exchange students are full of praise for the program and IMT for having broadened their horizons. Have a look at the details of the program to understand how it created such an impression on their minds.

PGDM (Executive) Program

The AICTE & AASCB accredited accelerated program primarily focuses on “Knowing by Doing” concept. It leverages on the execution of professional skills & knowledge from past industry experiences in addition to learning value-based general management subjects.  Industry-centric customization enhance their ambitious perspective for functional leadership roles with accelerated growth in careers.

IMT students attending workshop on design thinking

The course caters to the industry needs with a contemporary, diverse curriculum into respective models such as Web Learning, Foundation, Functional, Internationalization, Customization, Integration, and Dissertation.

The learning and pedagogy experience in the PGDM Executive course encompasses a broad range of learning techniques including case studies, simulations, real-life projects, debates, discussions with senior executives of organisations, startups, consulting projects, courses and workshops.

It provides global management experience with a 4-6 week Global Career Accelerator (GCA) designed for international immersion with leading business schools (IMTs European partners).

In order to provide holistic development of students, several campus activities such as “IMTheInnovator” (Startup Exhibition), Expanding Horizons (Industry Interaction), Personal Growth Lab, Expressions etc., are held. Such activities help in honing the student’s skills and augment their confidence as they go on to make complex decisions in their management careers besides energizing the campus life.

How does all this translate in a real-life scenario? Read on further to see what the various students have to say.

Class Snapshot 2018-19

Have a look at the PGDM Executive 2018-19 batch. While the majority of the participants (60%) came in with 5 to 6 years of work experience, 25% reported 7 to 8 years. 9 plus years of work experience for the remaining 15%.

On the electives, the majority 45% chose Information Management,  followed by 30% in Operations & Supply Chain Management, 25% in Marketing.

Class Snapshot 2017-18

In the class of PGDM Executive 2017-18, 51% of the participants came in with 5 to 6 years of work experience, 22% reported 6 to 7 years, It was 7 to 8 years for 18% and 8 plus years of work experience for the remaining 9%.

Alumni Say PGDM Executive Expanded Their Horizons

Students in the 2017-18 batch, the most recent of the graduates, recollect fondly their experience at IMT Ghaziabad and about how the program expanded their horizons.

Ravi Purohit, 30, a B.Tech (Mechanical) with six years’ work experience in elevator industries and auto/auto ancillary units, chose Marketing Analytics as elective. He says prior to enrolling for the program, he was in the lower to middle management roles and used to making decisions at that level.

“However, learning at IMT has broadened my horizons, improved my decision making and helped me connect the dots in how management decisions affect the various stakeholders right from Finance to HR to Supply Chain and vendors,” he says.

Chinmay Charade, 28, also in Marketing Analytics, is a software and consulting professional with 6 years of experience. He has hands-on experience in client engagement and on-site roles.

“PGDM Executive, apart from core learning of Marketing and Finance, it has helped me gain a broader view of how corporates operate. So now my decision making is much more holistic and integrated. Previously, I had a very narrow lens of looking at the environment I was in.  Apart from that, I have learnt about business ethics, responsibility and critical thinking that would definitely help me in my future career,” he says.

Debanjan Sarkar, 29, is having Information Technology as elective. He has around 6 years experience in IT industry as a part of the Quality Assurance team. He says during the one-month international immersion at Copenhagen business school in Denmark the group learnt several things including the basics of data analytics. An industry visit to IBM and others opened a window to day-to-day operations of major firms in an international setting and how they deal with issues and resolve them.

Standing in the football field in IMT campus, he says apart from studies, the school gives prominence to sports and cultural activities.

For Priyam Chaudhury, 28, who has 5 years 5 months of experience in Technology Consulting services, the program taught him the value of time management. His problems solving skills in the industry also improved and he learnt about adopting a holistic approach towards management.

Antara Chakraborty, 29, who has 7 years of work experience in IT Services & Consultancy, says the concept of “Knowing by doing” was very helpful. The international immersion was completely customized.

Praise for IMT from International Exchange Students

Meanwhile, the program, as well as IMT, has drawn wholesome praise from international students during their stay in the campus as part of the student exchange program with select European B-schools.

Kedge Sports Consulting

For Paul Bisiaux, Pauline Manousso and Orianne Offerle at IMT on an exchange program from Neoma Business School near Paris, France, India was quite an experience. Apart from attending classes at IMT, they participated in cultural activities, including the Onam celebrations at which they dressed up in Kerala Sarees, the men in ‘Mundu’ and shirt and participated in a typical Kerala Sadya (feast) served in banana leaf.

Pauline was amused that while Indian students remained passive in class, they worked a lot at home to get good grades in the exam. Paul says while in France, people work during the day, he found in India, they worked during the nights too. “So, we had to wait till midnight or one in the morning to get feedback on the projects,” he says.

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January 28^th, 2022; Udaipur:  Indian Institute of Management Udaipur concluded Campus Recruitment Program 2021-2022 for its One-Year Full-Time MBA in Digital Enterprise Management batch with 100% placement record for the second consecutive year. The Program was started in 2020 and is India’s only One-Year Full Time MBA in Digital Domain, and as such is a unique offering in the new digital world of business. A total of 128 roles were floated to the students and a total of 47 companies participated in the placement season. The Institute shared Topline findings. IIM Udaipur is only the 4^th IIM that is part of IPRS and will be sharing externally audited placement report after completion of the audit.

The premier B-school announced that the size of this year’s batch was significantly increased over the inaugural batch last year. It consists of 26 students with 3-5 years of work experience, and 11 students with 5+ years of work experience. The average work experience of the cohort is 55 months. The minimum work experience mandatory for doing the course is 3 years.

On this achievement, Prof. Janat Shah, Director, IIM Udaipur, said, “I congratulate the graduating One-Year MBA Batch in Digital Enterprise Management (DEM) for being 100% placed with sought-after roles. The increase in the batch size and the outstanding response by recruiters shows the shift in business paradigms and the rapidly-growing importance of digital learning in the management ecosystem We are happy to see our initiatives in setting up a Centre of Excellence in Digital Enterprise and the 1 year full time MBA have been so well received.”

The students bagged some of the most sought-after roles in highly relevant domains like Digital Strategy, Digital Transformation, Artificial Intelligence and Machine Learning, Digital Experience, and Cloud.

Majors Tech companies such as Accenture Technology, Cognizant, EXL, Innover Digital, Conga, and other companies in the IT Services and IT consulting domain offered sector specific roles. TransWorld Group of Companies offered international roles in Digital Marketing, Analytics, and Corporate Strategy roles.

Companies including Accenture Strategy, IBM, Cognizant, Thoucentric, TheMathCompany, and Lumiq offered both Technology and Management consulting roles. Retail and ecommerce companies like Reliance Digital and Flipkart, and enterprise analytics companies like LatentView Analytics offered analytics roles. Companies including Publicis Sapient, Digite, Accolite Digital, and Decimal Technologies offered product roles. IT Services and IT consulting majors including Thoughtworks, Mphasis, Infosys Consulting also participated in the recruitment drive

Increase in Package:

About DEM Course:

IIM Udaipur’s Digital Enterprise Management (DEM) is the first-ever One Year full-time MBA program in Digital Domain and introduces candidates with work experience to management concepts and leadership styles in the emerging digital business enterprises.

About IIM Udaipur: –

IIM Udaipur is well on its way to becoming a globally recognized B-School. It has broken new ground by focusing on world-class research and transforming students into tomorrow’s managers and leaders. The Institute arrived on the global education stage by securing accreditation from the AACSB (Association to Advance Collegiate Schools of Business) in merely eight years of its establishment. With this accreditation, IIM Udaipur is counted in the same league of global institutes such as Harvard Business School, Wharton School at the University of Pennsylvania, and the MIT Sloan School. IIMU has been listed on the Financial Times (FT) Global MIM Ranking 2020 as well as the QS Global MIM Ranking 2020, only the 4th IIM, along with IIMs Ahmedabad, Calcutta, and Bangalore, to be in the FT Global MIM Ranking and only the 7th IIM in the QS 2021 Global MIM Rankings. In both Rankings, IIM Udaipur is the youngest B-School in the world! IIMU is also currently ranked 4th in India, after ISB, IIM Ahmd and IIM Bgl, for research in management according to the methodology used by UT Dallas, which tracks publications in the leading global journals.

Xavier Square, Bhubaneswar – 751 013, Odisha

Tel: 0674-3012345   Fax: 0674-2300995

E-mail: media-oc@xim.edu.in,

Web: http://www.ximb.ac.in

PRE-EVENT PRESS RELEASE

COMMUNIQUÉ 2021 – ANNUAL MEDIA CONCLAVE

10^th October

Xavier Institute of Management, Bhubaneswar is delighted to announce its annual media conclave Communiqué is scheduled for the 10^th October 2021.

IlluminatiX – the Media and PR Cell of XIM conducts Communiqué every year which hosts prominent names in the media and business as they share their knowledge and experience with the audience. As we geared up for Communiqué, we saw, especially throughout the pandemic, social media, trends, and ideas spread like a well-arranged stack of dominoes. Keeping that in mind, Communiqué 2021 has been themed “Domino Effect PR: Communication in the hands of the masses”.

Any information released to the world can create ripples and just like a well-arranged set of dominoes, leads to a chain reaction that could alter the landscape of media and PR. Today, the PR of an organization is at the fingertips of every customer, stakeholder, and spectator. This year’s theme revolves around how the changing landscape of PR, how the cause and effect of top-to-bottom and bottom-to-top channels of communication and how the deconstructed media enabling empowerment in the hands of the masses are affecting brands across the world and how they leverage this opportunity to build a stronger PR base in the eyes of the masses.

The 8^th edition of Communiqué will host an esteemed panel of Mr. Samir Kapur (Director at Adfactors PR Communication Consultant), Ms. Bhavya Sharma (Associate Director, PR & Communications, Urban Company), Mr. Mudassar Hossain (Managing Partner, Ogilvy), and Mr. Prashant Sukhwani (Head of Brand & Communication, Burger King Corporation). These panelists bring vast experience from their respective domains. They will share valuable insights into the changing landscape of PR over the years and how they have stacked the dominos of such a delicate mechanism to ensure their brands stay on top of the chain. They bring with them their experience of leveraging situations which demand improvisation and understanding trends of the stakeholder relationships with each other and how it goes on to impact every brand connected in the chain.

About XIM University

 XIM University, erstwhile known as Xavier University, was established in accordance with the Xavier University Act 2013 and was inaugurated on 7th July 2014. The University is India’s first digital University and an institution of higher learning for imparting professional and technical education. It is a self-financing institution of higher learning for imparting professional and technical education. XIM offers its Masters in Business Management through its flagship school, XIM, Bhubaneswar. It also offers Masters in Human Resource Management through Xavier School of Human Resource Management, Rural Management through Xavier School of Rural Management, Sustainability Management through Xavier School of Sustainability and graduate programme in commerce through Xavier School of Commerce. Apart from these, it has proposed to set up other schools of higher learning in various areas like Public Policy, Sustainability, Media & Communications, Finance, Education and Centers of Research in Public Policy & others.

About XIM, Bhubaneswar

Xavier Institute of Management, Bhubaneswar, a 33 years old business school of global repute is the Flagship School of Xavier University. Inspired by the Jesuit spirit of ‘Magis’, or excellence, XIM Bhubaneswar strives to be a premier institute globally recognized for management education, training, research, and consulting that help build a just and humane society. The Institute today has become widely recognized for its excellence in imparting management education. It is counted among the leading management institutions in the country.

 For more information please contact:

IlluminatiX, Media & PR Cell of XIM, Bhubaneswar

Email: media-oc@xim.edu.in

Phone No: 9674643954